Saturday, April 6, 2013

Any Business Can Now Create a Customer Incentive Program to Rival Large Programs


SEiiAN Rewards launches a new cloud-based loyalty program software, mplifyr (‘amplifier’), allowing businesses to create their own customized incentive program to rival large loyalty programs, but at a fraction of the cost.


FOR IMMEDIATE RELEASE

PRLog (Press Release) - Mar. 28, 2013 - HOUSTON -- Businesses lacking the time and hefty expense to build a professional loyalty system can use mplifyr to create and manage an advanced program designed to build customer loyalty with features promoting emotional customer engagement and positive customer experiences. mplifyr also contains entertaining gamification features to create engagement amongst users.

Business users can create over 50 different combinations of earning, redemption and fun engagement activities to connect with their customers beyond social media and daily deals. They can incentivize customers to purchase with them, give feedback, refer friends, attend their events and more. The only requirement is an Internet connection.

The loyalty program software introduces a universal point system where users can earn and redeem with any business on mplifyr (online or in-store) and accumulate their points in one central location rather than having them scattered in different programs, giving consumers variety and flexible ways to redeem their points to suit their lifestyle.

Business users can also:

• Engage with customers differently by creating custom activities such as contests and events customers can engage in to build customer relationships.

• Offer customers exclusive privileges such as “front of the line access” or “the best seat in the house” every time they visit to make them feel special.

• Segment VIPs, employees and returning customers to give them greater incentives and value for their redemptions.

• Transact earnings and redemptions in seconds through mplifyr or a free mobile app.

• Use analytics to view how their program is performing, earning and redemption activities customers respond to, their top customers and more.

• Earn and redeem from other businesses to earn rewards for their business.

• Integrate their website or POS system.

Participating businesses can support schools, non-profits and charities. A portion of their purchase to participate on mplifyr is placed into a money pool called the “Pile O’ Cash,” which is given to these organizations at least four times a year.

Cost-effective with no obligation:

Businesses join for free. There are no monthly, set up or subscription fees. Businesses only purchase points to reward their customers after they complete the earning activities in their program and they can pay as they go (similar to topping up mobile phone minutes or credits). Each point is US 2.5 cents and points are purchased in lots. A smaller lot of points can be purchased for $11.00 (inclusive of all taxes).

How individuals use mplifyr:

Individuals join for free and can access all incentive programs built on mplifyr. They can also join (or remove themselves from) programs with one mouse click and loyalty cards are not required because individuals only need to recite their username to receive earnings. Individuals can redeem their earnings for item and cash vouchers, points in participating loyalty programs such as hotels and airlines, cash and ‘mystery’ redemptions.

Businesses interested in learning more about mplifyr and a full list of features can visithttp://www.mplifyr.com/business-info.

About SEiiAN Rewards
SEiiAN Rewards builds loyalty program software to help businesses and organizations emotionally engage with their audiences to create loyalty and attract brand advocates. Their USA office is in Houston, Texas and their Australian office is in Sydney, New South Wales.

Photo:
http://www.prlog.org/12108203/1

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Thursday, April 4, 2013

The Business Breakthroughs with Blogging Ventures and Social Media Strategies

Now an Easy-to-Follow Guide Towards Online Promotional Success

Individuals, businesses, and even universities are recognizing the value that social media has nowadays. Its free promotional opportunities and personal reviews provided by the public are instilling more trust in brands. Social media can be as simple as posting random ramblings and hoping for a viral effect, but when it doesn't and hasn't, then what?


FOR IMMEDIATE RELEASE

PRLog (Press Release) - Mar. 28, 2013 - Authors Lexie Lane and Becky McNeer have just released their first social media book, "The Blogger's Survival Guide." Compiled with their knowledge, trials and errors, and personal experiences, their ultimate goal is to help ease the pain and eliminate missteps that many bloggers have.

Not All Blogs Result in Revenue


Individuals, businesses, and even universities are recognizing the value that social media has nowadays. Its free promotional opportunities and personal reviews provided by the public are instilling more trust in brands. Social media can be as simple as posting random ramblings and hoping for a viral effect, but when it doesn't and hasn't, then what?

Lane and McNeer understand the struggles that many online promoters have and spent a year creating a guide that will help even the most novice blogger and social networker navigate through the internet with time less wasted.  "Many bloggers believe that all they have to do is start writing and their audience will come crawling in. Unfortunately, it isn't the case at all and sometimes it takes a complete wake-up call and the lack of profits to finally realize you're doing something wrong," says Lane.

From the Creator of Blues Clues and Super Why!

A very trusting, parenting icon and blogger, Angela Santomero, known for her creations of the popular television shows, Super Why!Blues Clues, and Daniel Tiger's Neighborhood happily wrote the book's foreword stating, "Lexie and Becky are giving you the keys to the kingdom by writing this no-nonsense book about the tools of the trade, their tricks and tips, and insights from all of their years in blogging."

There are many books and information that are spread throughout the internet that talks about blogging and the various elements that drive its success. Why is "The Blogger's Survival Guide" different? It has all the steps and every important element in the order that bloggers need to pay attention to them, so that any form of confusion can be eliminated.

"The Blogger's Survival Guide" is now available in paperback and eBook versions on Amazon and Barnes and Noble.

About the Authors

Lexie Lane
, once computer science major/member of the corporate world, is the creator of voiceBoks.com, a popular and well-respected community among the parent bloggers, who love the promotional aspects of the site. Through their blogging journey, many bloggers have looked up to Lane for advice and guidance for their blog's growth.

Becky McNeer, a real estate agent, wife, and mother of 2, and publisher of 2 lifestyle blogs, shows her readers that the goodness in life can still happen even with a busy schedule.

Photo:
http://www.prlog.org/12108215/1

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Tuesday, April 2, 2013

Business Video Growth Potentials



Business video in the 21st Century is not only essential but a powerful SEO, advertising, communication, marketing, ROI, online, offline, Internet, web and social media promotional sales strategy.


FOR IMMEDIATE RELEASE

 
 
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igsseowatch-180x130
PRLog (Press Release) - Mar. 29, 2013 - Business video advertising, marketing and promotion is alive and kicking around the world. For decades most CEO's and businesses have relied on their business card, brochure, banners or website to drive awareness, sales, ROI, CTR's and conversions. Business video is fast becoming the the #1 promotional, communication media tool offline and online as with a video it says more in seconds or minutes than any brochure, article or business card can do.

This is true especially if you are a Start-up Business and one recent article headline says: "Stupid" if your a start-up and not have or making a video. www[dot]businessinsider.com/startup-marketing-videos-2013-3

Also another recent article stated most online users 'speed read' content. And if we are all honest, how many times have you read or watched the content you bookmark, favorite or save to your own PC, Tablet or Smartphone? The reality of living in a modern new media technological world is most people are so busy working, tweeting, posting, browsing, tracking, designing websites, being parents, blogging or other social media tasks they have very little time to read a book or article at length. This is where Video can help boost, showcase, advertise and promote your business, talent, services, product or skills effectively and in less time.

Business Video Growth

Each day 100 MILLION Americans watch online video! And by 2014 online video could account for 50% of online traffic. [Infographic: www [dot]business2community.com/b2b-marketing/5-reasons-to-use-video-in-b2b-marketing-infographic-0433089 ]

No business of any Industry or size can afford to ignore such staggering trends or growth in video or business video. Technology of today has placed photo and video firmly in the hands of every company, institution or person with great editing software choices and how-to websites to drive your video local or international.

Apple is aiming to win back Video Editors after Final Cut Pro Editing Software failed to impress loyal professional users who branded Apple as creating a cheap product. Apple has updated Final Cut Pro seven times since 2011 and ready to demonstrate Final Cut Pro is a force of professional editing. [Source: latimes[dot]com business/la-fi-apple-final-cut-20130328,0,2837576.story ] YouTube has recently announced 1 BILLION viewers watch online YouTube videos. And online video is currently the sixth most popular content marketing tactic - but I see video becoming number one by 2020.

Regardless of how, what, where or when you advertise, promote, sell, or present your business, product, service or brand without a video online or offline, locally or international you are leaving sales, growth and consumers on the table to your competitors. If you do not have a website or video take a look at http://www.infogurushop.com and see how you can get YOUR VIDEO online even without a website for less.

Have a great day.

Photo:
http://www.prlog.org/12108643/1

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Sunday, March 31, 2013

Business Expert Elizabeth Potter Publishes Article Urging Business Owners To Invest Into Their Staff



Elizabeth Potter, Small Business Professional Organizer, notes that strong employees are often the key to the success of a business.


FOR IMMEDIATE RELEASE

 
 
Elizabeth Potter
Elizabeth Potter
PRLog (Press Release) - Mar. 29, 2013 - WINTER PARK, Fla. -- Best-selling author Elizabeth Potter, a professional organizer, specializing in small business, recently published an article discussing small business management. The article, titled “Small Business Success: Invest into Your Employees”, offers four practical steps for business owners.

Elizabeth Potter writes “The right team of employees, properly trained and coached, will give your business stability and consistency and will keep it running smoothly whether you’re in the building or not. On the other hand, sub-par employees require constant supervision on the part of the business owner.”

Elizabeth has a special talent that helps business owners work through their chaos and create simple systems unique to them thru Systemized For Play Ltd (http://www.systemizedforplay.com/), formed in July 2010. The market for the services offered by Systemized For Play Ltd is not unusual; however, new thinking and up-to-date economic research offered by the company has proven to be very successful with various clients.

Elizabeth Potter is also a best-selling co-author of the business book, Cracking The Success Code: The World's Leading Experts Reveal Their Top Secrets to Help You Crack the Code for Optimum Health, Wealth and Success.  The book hit 5 separate Amazon best-seller lists upon release.

The entire article can be found athttp://www.systemizedforplay.com/articles/small-business-...

About Elizabeth Potter:

Elizabeth Potter brings more than 25 years of experience with logistics, production, customer service and financing. Utilizing these skills, she opened her first company in 2007. As a professional organizer specializing in small business, she has built a reputation as a reliable, effective and proactive consultant. Elizabeth has worked with many small-business owners to create systems that help them understand and achieve greater efficiency and profitability.

Her largest project started in 2009 where she started LP Credit Resolution LLC

(www.LPcreditresolution.com), a credit-buying company committed to helping at least 10,000 people with their credit. She has trained in the areas of computer science, economics, accounting software, business management, sales and marketing and is a proud member of the American Credit Association, Professional Organizers of Canada as well as a member of the Progressive Group For Independent Business.

Photo:
http://www.prlog.org/12108678/1

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Friday, March 29, 2013

IAQ Video Network Reports Over 440,000 Video Downloads


The IAQ Video Network produces educational videos about indoor air quality (IAQ), industrial hygiene, infection control and environmental topics.


FOR IMMEDIATE RELEASE

 
PRLog (Press Release) - Mar. 28, 2013 - PEORIA, Ariz. -- The IAQ Video Network is proud to announce that over 440,000 people have downloaded their educational videos.  The informative videos have covered everything from fungal infections and toxic chemicals to asbestos and lead.  The topic of their latest video, released today, discusses Group A Streptococcus (GAS).

“So far the IAQ Video Network has produced almost 200 educational videos on a wide range of environmental, indoor air quality and microbial pathogen topics,” reported Paul Cochrane, President of the IAQ Video Network and Cochrane & Associates, LLC.  “380 people now subscribe to our YouTube channel and that number grows daily.  We are proud to have reached 440,000 video downloads and look forward to our next goal of connecting with 500,000 viewers in May. Additional videos are in the works.”

To view the IAQ Video Network’s latest video about Group A Streptococcus (GAS) please visit:
http://www.youtube.com/watch?v=tfqWTHI0KWI




To view the complete list of educational videos please visit:
http://www.youtube.com/IAQMarketer

Past educational videos have been sponsored by a number of organizations and leading industry professionals that help protect the public’s health.  Sponsors include: EMSL Analytical, LA Testing, Institute for Safety and Health Management (ISHM), UltraViolet Devices, Legends Environmental Insurance Services, Mold Solutions, and Clark Seif Clark to name a few.

To learn more please visit http://www.IAQTV.com or http://www.cochraneassoc.com, email info@cochraneassoc.com or call (602)510-3179.

About Cochrane & Associates, LLC & the IAQ Video Network
Cochrane & Associates is a business development, public relations and marketing consulting firm that specializes in the environmental, HVAC, industrial hygiene, mold and indoor air quality industries.  The company has worked with many of the industries’ leading institutions and companies and continues to be an innovator in the industry.  They are also the driving force behind the IAQ Video Network.

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